what do you do as a Premier Food Show Staffing agency?

At ​Icon/Sugar, we specialize in providing expert food sampling staff, chef demonstrators, and booth hostesses for trade shows, food expos, and promotional events. Our highly trained, specialized food sampling staff are dedicated to delivering memorable tasting experiences that attract foot traffic, generate buzz, and increase brand visibility.

Our professional booth hostesses are skilled in engaging event attendees, managing booth activities, and creating a welcoming atmosphere that drives customer interaction.

why should i hire you instead of passing out samples myself?

By partnering with us, booth owners and food brands can focus on their core business while we handle the staffing needs for successful food demonstrations and promotional campaigns.

how can i receive a personal plan to hire a hostess or sampling staff for my booth?

Simply email events@iconsugar.com and an account manager will reply immediately to give you a personalized estimate, and start staffing your booth for the upcoming expo.